Shanghai, March 2016 – Mum’s Counterattack campaign wins Bronze at Cristal Festivals’ APAC Awards.

All entries submitted from the APAC region to the 2015 Global Cristal Awards in France last December, have been duplicated to compete in the regional Cristal awards, judged by an international jury. The APAC Cristal Awards is a great opportunity of benchmark, inspiration and networking on both local and regional levels. During the campaign we managed to raise over a million RMB for their cause; to mainly help their 1300 year old craft survive and become once again a sustainable source of income for them. But with your help we can do more. Our work here is not finished. We are still looking for a fashion brand to join the cause! If you are one or know one please share the case and contact us to explain more. Here’s the case: Mum’s Counterattack